Airnb Marketing Agency Win more owners. Fill more calendars.

Growing a short-term rental management business takes two things: more bookings for the homes you run and more owners who trust you with theirs. [Brand] is an Airbnb marketing agency that helps property managers and co-hosts do both, with portfolio-wide listing optimization, direct booking websites, owner-acquisition campaigns and monthly reporting you can show your clients.

What Does an Airbnb Marketing Agency Do for Property Managers?

An Airbnb marketing agency for property managers improves occupancy and nightly rates across your portfolio and attracts new property owners to your business. It does this through listing optimization, professional content, direct booking websites, local SEO, paid ads and branded owner-facing marketing, all tracked with clear performance reports.

Marketing challenges property managers and co-hosts face in 2026

Managing operations leaves little time for marketing, yet occupancy, rates and owner retention all depend on it. These are the problems we hear most.

Too Much Reliance on One Booking Platform

When most revenue comes from one marketplace, a ranking change or fee increase hits every property you manage at once.

Inconsistent Listing Quality Across the Portfolio

Different photos, descriptions and pricing logic across homes make results uneven and reporting harder.

Difficulty Winning New Property Owners

Owners compare managers online before they call. Without a strong brand, website and proof of results, you lose them to better-known competitors.

No Time to Create Content or Run Ads

Social media, email and paid campaigns often stop when the team gets busy with guest operations.

Airbnb Marketing Services Built for Property Managers

Choose the services you need or let us run marketing as an extension of your team.

Portfolio-Wide Listing Optimization

We standardize titles, descriptions, amenities, photo order and review strategy across every listing, then adjust for each property's guest type and market.

Owner Acquisition Marketing

A management brand, website and campaigns that attract homeowners, including landing pages, case studies, local SEO and targeted ads aimed at people who own rental-ready properties.

Direct Booking Website for Your Management Brand

One branded website showing your whole portfolio, with a booking engine, so guests can reserve without platform commission and your brand builds its own audience.

Photography and Video at Scale

Consistent, high-quality visuals for every home, with efficient shoot schedules and a shared content library for social media and ads.

Social Media and Email for Guests and Owners

Separate content tracks for traveler inspiration and owner education, plus automated email sequences that bring past guests back.

Paid Advertising and Local SEO

Meta and Google campaigns that fill calendar gaps, promote off-season stays and capture owners searching for a management company in your area.

White-Label Marketing for Co-Hosts

If you serve owners under your own brand, we can deliver marketing under your name, so you offer a premium service without hiring a team.

White-Label Marketing for Co-Hosts

If you serve owners under your own brand, we can deliver marketing under your name, so you offer a premium service without hiring a team.

How Property Managers Can Win More Owners With Marketing

Step 1: Portfolio Audit

We review your listings, pricing, photos, reviews, website and competitors, then rank the biggest opportunities.

Step 2: Growth Roadmap

You receive a clear 90-day plan with priorities, owners, timelines and target metrics.

Step 3: Launch Across Your Portfolio

We review results monthly, double down on what works and add new properties and markets.

Step 4: Report and Scale

We review results monthly, double down on what works and add new properties and markets.

How Our Property Manager Marketing Process Works

Owners judge a management company by what they can see online. A clear brand, a professional website, visible results and strong reviews build trust before the first call.

Build a Credible Management Brand

A distinct name, logo, tone of voice and consistent look across your website, social profiles and listings.

Publish Proof Owners Care About

Share before-and-after occupancy, revenue growth, guest ratings and owner testimonials with real numbers and dates.

Capture Local Searches

Create pages for each city or neighborhood you serve, so owners searching for a vacation rental manager in your area find you on Google and in AI assistants.

At a Glance

A clear picture of who we are and how we work.

Who we are

Airbnb marketing and consulting agency founded by Piers BK

Based in

United Kingdom, with a team working worldwide

Main market

UK, plus clients globally including Dubai

Services

Listing optimisation, pricing, branding, direct booking websites, advertising, consulting

Platforms

Airbnb, Booking.com, Vrbo, Google

First step

Free 30-minute call, then an audit

What does an Airbnb marketing agency actually do?

It helps you get more bookings and keep more of the money. In practice, that means a better listing, smarter pricing, a brand guests recognise, and a way to take bookings without paying a platform commission. Most hosts we speak to have one of three problems: their listing is not getting seen, it gets seen but not booked, or it books fine but a large share of revenue goes to platform fees and they have no guest list of their own. We start by working out which one it is.

Why do hosts hire an agency instead of doing it themselves?

Usually time and blind spots. Writing a good listing, checking prices every week, running a website and answering guests is a full job. A second pair of eyes also catches things owners stop noticing, like a cover photo that hides the best room or a minimum stay that blocks easy bookings. Doing it yourself is a fair choice for one property if you have the time. We say so on calls.

What we offer

Services built to get you seen, booked, and paid directly.

Airbnb Listing Optimisation

We rewrite the title and description, reorder photos, review amenities and check your listing against what guests search for. The aim is more views and a higher share of views that turn into enquiries.

Pricing and Calendar Management

We look at your local demand, your occupancy and your minimum stays, then set a pricing approach you can run week to week using dynamic pricing tools and market data.

Branding and Google Presence

Your name, logo, photos and tone, plus a Google Business Profile and website that show up when someone searches for you. This is what makes repeat and direct bookings possible.

Direct Booking Website

A fast website where guests can check availability and book without going through Airbnb or Booking.com. It connects to your property management system — Lodgify, Hostaway and similar platforms.

Advertising

Paid campaigns on Google and Meta aimed at people already looking for somewhere to stay in your area. We work to a sensible minimum ad budget that suits your market.

Consulting and Team Building

For owners growing a portfolio: strategy sessions, operations, and help hiring and training cleaners, managers and guest support.

Case Study

A 12-unit serviced accommodation operator in Manchester

Starting point

Occupancy 58%, average nightly rate £95, direct share 12%

What we changed

Listing rewrites, dynamic pricing, branded direct booking site, Google Business Profile.

Result

After 6 months: occupancy 84%, average nightly rate £130, direct share 41%.

Case Study

A 5-property portfolio operator in Dubai

Starting point

Occupancy 64%, average nightly rate AED 600, direct share 8%

What we changed

Photo reordering, pricing strategy, Meta advertising, direct booking website.

Result

After 5 months: occupancy 79%, average nightly rate AED 780, direct share 33%.

“They rebuilt our listing and built a direct site — within a season we were taking bookings we’d have lost to commission.”

We don’t guarantee rankings, occupancy or revenue. Results depend on the property, the market and how much of the plan is carried out.

Good Fit

Probably Not a Fit

Who runs GrowYourBNB

Founded by Piers BK, an Airbnb consultant with more than five years in the short-term rental industry.

He leads a UK-based team working worldwide. Credentials include thousands of listings improved, years running his own portfolio, and speaking engagements across the serviced accommodation sector.

Tell us about your property.

Even if that means a small fix you can do yourself. No pressure, no jargon — just a straight read on your listing, pricing and direct-booking potential.

Tell us about your property.

Even if that means a small fix you can do yourself. No pressure, no jargon — just a straight read on your listing, pricing and direct-booking potential.

Book a Free Call

Tell us about your property. We'll tell you honestly where the biggest gains are.

Even if that means a small fix you can do yourself. No pressure, no jargon — just a straight read on your listing, pricing and direct-booking potential.

Have confusion regarding your Short Term Rental Business?

Hope to provide you with the best solution at a single platform. Book a call to understand more.

Frequently Asked Questions

What does an Airbnb marketing agency do?

An Airbnb marketing agency helps hosts get more bookings and revenue. We improve listings, set pricing, build the brand, run advertising and build direct booking websites. The goal is to raise occupancy and nightly rates while reducing dependence on commissions from Airbnb and Booking.com.

How long does it take to see results?

Most hosts see changes in views and enquiries within 4 to 8 weeks. Occupancy and revenue gains usually take longer, often 3 to 6 months, and depend on your market, season and starting point. We don’t promise specific numbers.

Can an agency help me get direct bookings?

Yes. We build a direct booking website, set up your Google presence and design ways to bring past guests back. Direct bookings avoid platform commission, but they take time to build, so most hosts keep using Airbnb alongside.

Do you work with hosts outside the UK?

Yes. Our main market is the UK, and we also work with hosts in Dubai and other countries. We adjust pricing and marketing to the local market, regulations and seasons.

Do you work with Booking.com and Vrbo, not just Airbnb?

Yes. We optimise across Airbnb, Booking.com, Vrbo and Expedia, not just Airbnb, so your property is positioned consistently wherever guests find it.